Comparing Electric vs. Diesel: Does Electric Heavy Equipment Have Enough Power?
When Tesla was first launching its vehicles, it needed to speak to its potential customers in a language they could understand. American consumers were used to thinking of their cars in terms of horsepower, but electric motors are rated in terms of torque and kWh. It would be hard to sell cars based on torque and kWh when consumers already understood, “My engine gets [...]
